Common to Both:
Develop compelling content strategies (blog posts, articles, videos, whitepapers, case studies) tailored for both consumer and business audiences.
Implement and optimize SEO strategies to improve organic visibility and attract inbound leads.
Manage and refine lead scoring models to prioritize qualified leads for the sales team.
Oversee A/B testing across all lead generation activities to continuously improve performance.
Lead Nurturing & Management:
Maintain and update CRM systems (e.g., Salesforce, HubSpot) with italy whatsapp database accurate lead data and activity logs.
Ensure seamless handover of qualified leads to the sales team, providing necessary context and insights.
Analysis & Reporting:
Track, analyze, and report on key lead generation metrics and KPIs (e.g., lead volume, conversion rates, cost per lead, ROI) for both B2C and B2B campaigns.
Provide actionable insights and recommendations based on data to refine strategies and improve efficiency.
Present regular performance updates to stakeholders.
Collaboration:
Collaborate closely with Sales, Marketing, and Product teams to ensure alignment of lead generation efforts with overall business goals.
Stay up-to-date with industry trends, emerging technologies, and best practices in B2C and B2B lead generation.
Design and implement lead nurturing sequences to guide prospects through the sales funnel.
-
- Posts: 28
- Joined: Thu May 22, 2025 6:50 am