Duplicate title tags occur when multiple
Posted: Sun Dec 22, 2024 7:12 am
Duplicate title tags occur when multiple pages on your site use the same copy in the title tag (the page title that typically appears in search results).
Suppose a site has three separate pages that use "Best Vegan Health Supplements | Vitamin Store" as the title tag:
It is very likely that all of these pages focus on the same main topic. That is, the content of each page focuses on the same topic.
This makes it harder for search engines phone number in korea like Google to decide which page is most relevant to users searching for a related keyword. And it's possible that none of those pages will appear in search results.
There are some cases where having duplicate title tags is unavoidable. Such as for multi-regional websites that have similar content aimed at multiple audiences. (More on this later.)
Are duplicate title tags bad for SEO?
In most cases, duplicate title tags are problematic. Here's why:
May result in lower rankings
Duplicate title tags can make it difficult for search engines to understand that the content on different pages is unique. As a result, only one (or none) of your pages may appear in search results.
And if you do rank in search results, you may rank worse than if you had avoided having duplicate title tags in the first place.
Why does it happen?
Because higher-ranking content tends to have a higher click-through rate (CTR), meaning a higher percentage of clicks to your website. And research proves it:
Suppose a site has three separate pages that use "Best Vegan Health Supplements | Vitamin Store" as the title tag:
It is very likely that all of these pages focus on the same main topic. That is, the content of each page focuses on the same topic.
This makes it harder for search engines phone number in korea like Google to decide which page is most relevant to users searching for a related keyword. And it's possible that none of those pages will appear in search results.
There are some cases where having duplicate title tags is unavoidable. Such as for multi-regional websites that have similar content aimed at multiple audiences. (More on this later.)
Are duplicate title tags bad for SEO?
In most cases, duplicate title tags are problematic. Here's why:
May result in lower rankings
Duplicate title tags can make it difficult for search engines to understand that the content on different pages is unique. As a result, only one (or none) of your pages may appear in search results.
And if you do rank in search results, you may rank worse than if you had avoided having duplicate title tags in the first place.
Why does it happen?
Because higher-ranking content tends to have a higher click-through rate (CTR), meaning a higher percentage of clicks to your website. And research proves it: