For example, did changing content or the CTA increase conversions? Did usa business email list adding more visual aids increase the number of inquiries about a certain service or product? Adobe analytics is marketed as an enterprise analytics solution with audience insights, advertising analytics, cohort analysis, customer journey analysis, remarketing triggers, and much more. It truly could fit your web analytics or product analytics depending on how your team deploys it, and it has been around for quite a while just like Google Analytics.

ANALYTICS Clicky Privacy-friendly web analytics tool Clicky is easy to navigate and offers metrics similar to Google Analytics. However, Clicky embodies the feel of server analytics tools while making their interface simple and fast-loading, thanks to minimal graphics. Features of Clicky include: GDPR compliance Bot detection and blocking Heatmaps Uptime monitoring Backlink analysis Clicky also provides a developer API and white labeling of their solution, where you can create your own theme for better brand integration starting at $49/month as part of their hosted service.